For brands and agencies
This is the page for the people who hire. What ÉQUARTAFEIRA delivers, for whom, in which formats and at what reach — straight, with the numbers the media kit backs up.
The questions you came to ask
Why would a sports brand hire ÉQUARTAFEIRA?
Because the niche is narrow and authority inside it is rare. Glauco Diógenes, known as O Mago, has worked in sports design for over 25 years — shirts, crests, boots, club visual identity. The audience isn't passing through: it's there for the subject. A brand talking about kit, sports equipment or collecting reaches people already invested in the topic, instead of competing for attention inside generic football content.
What partnership formats are available?
Two blocks. Inside the content: branded content videos, sponsored videos, presented videos, sponsored livestreams, sponsored series, creative storytelling, image rights projects, reality show. And live or physical presence, when the brand wants O Mago on stage, on the panel or in the commentary booth. Every format is quoted per project — scope, exclusivity and window set the price, not a fixed rate card.
What is the reach?
Across the owned channels: Instagram 25K, YouTube 49K, Facebook 15K, LinkedIn 13K, TikTok 5K. On top of that there is borrowed distribution — collabs with major Brazilian YouTube channels and recurring appearances on TV and specialised sports media, which add audience at no media cost.
Who is this audience, in practice?
Concentrated in the 25–34 bracket, 92% men, with São Paulo as the main market. This is a purchase-decision audience for sports merchandise: the people who argue about collars, crests and fabric are the people who buy the shirt.
Which brands have worked with É4F?
In alphabetical order: ASICS, Absolut, Amstel, Appito, Arezzo, BBVA, BYD, Belas Artes, Betnacional, Bradesco, CONMEBOL Libertadores, Cavalera, Centro Cultural Banco do Brasil, Clear Corretora, Coca-Cola, Desimpedidos, Dorflex, ESPN Brasil, Editora Abril, Fiat, Fundação Gol de Letra, Globo, Hyundai, JogaJá, Jovem Pan, Klabin, MEKAL, MTV, Minalba, Mizuno, NWB, Nike, PUMA, Pinnacle, Porto Seguro, SESC SP, Superbet, São Paulo FC, Tok&Stok, Trip, UOL, UPS, Umbro, Volkswagen, WGSN, Webmotors, adidas, i2go. The projects done with each one are in the media kit.
How does a conversation start?
An email to ola@glaucodiogenes.com.br with the brief, or just the question. GDDM replies with format, timeline and investment range before any meeting — so you can tell whether it makes sense without spending a calendar slot.
Declared reach
25+
Years of career
+250M
Associated impressions
12
Countries · 3 continents
40+
Brand partners
25K
49K
YouTube
15K
13K
5K
TikTok
Available formats
Your brand inside the content
- Branded Content Videos
- Sponsored Videos
- Presented Videos
- Sponsored Livestreams
- Sponsored Series
- Creative Storytelling
- Image Rights Projects
- Reality Show
O Mago at your event
- Event Hosting
- Curation & Panels
- Workshops & Training
- Podcasts
- Gameplays
- Talks
- Master of Ceremonies
Brands that have worked with us
ASICS · Absolut · Amstel · Appito · Arezzo · BBVA · BYD · Belas Artes · Betnacional · Bradesco · CONMEBOL Libertadores · Cavalera · Centro Cultural Banco do Brasil · Clear Corretora · Coca-Cola · Desimpedidos · Dorflex · ESPN Brasil · Editora Abril · Fiat · Fundação Gol de Letra · Globo · Hyundai · JogaJá · Jovem Pan · Klabin · MEKAL · MTV · Minalba · Mizuno · NWB · Nike · PUMA · Pinnacle · Porto Seguro · SESC SP · Superbet · São Paulo FC · Tok&Stok · Trip · UOL · UPS · Umbro · Volkswagen · WGSN · Webmotors · adidas · i2go
Third-party proof
Shall we talk?
Shall we build the new pillars of digital communication and influencer marketing together?
Contact GDDM →